Build enhanced profiles on your top advocates. Speak4 Advocate Profiles shows every advocate who has taken action across your campaigns in one place. Your team can edit each advocate’s contact details and add custom notes, building a record of who your most engaged advocates are and what motivates them.

That context makes every ask more targeted. Filter advocates by district, campaign or landing page, save the group as a segment and email them directly with Sends.


What Are Advocate Profiles?

Advocate Profiles is where you manage every advocate in your Speak4 account. Each advocate has a profile with editable contact details and custom notes. You also get a dashboard of totals and trends, a searchable advocate table and saved segments.


What You Can Do

  • See your totals. Number of advocates, total actions, average actions per advocate and stories submitted.
  • Track engagement over time. A monthly chart shows advocate activity.
  • Find advocates by district or campaign. Search and filter by location, congressional, state legislative, or local district, campaign, landing page, or lead form.
  • Choose what you see. Show or hide columns, including each advocate’s actions, messages, and stories.
  • Save segments. Save any filtered group, such as advocates in Virginia, and update it when your filters change.
  • Build enhanced profiles. Update an advocate’s name, email, phone or address, and add internal notes, like their connection to a lawmaker or the issues they care about most. 
  • Email a segment. Send an email to any saved segment with Sends.

How It Works

  • Filter your advocates by location, district, campaign, or another column.
  • Save the group as a segment so you can return to it without rebuilding your filters.
  • Open any advocate to edit contact details or add notes. Each field saves as soon as you finish editing it.
  • Email the segment with Sends.

Why It Matters

Every campaign recruits people who care enough to act. Without a way to track them, they’re easy to lose between campaigns. Advocate Profiles keeps every advocate in view year-round, so you can see who acts again and again and build deeper relationships with them. The better you know your advocates, the faster you can mobilize the right ones when your next fight comes. Over time, that turns one-time advocates into a reliable base and grows each advocate’s lifetime value.


FAQs

Is Speak4 a CRM?

No. Advocate Profiles is where you manage the advocates who take action on your Speak4 campaigns.

Can I keep using my current CRM, like Salesforce?

Yes. Keep using whatever CRM works best for your team, and integrate it with Speak4 as needed.

Who shows up on Advocate Profiles?

Everyone who has taken action on your Speak4 campaigns.

What can I filter advocates by?

City, state, country, congressional district, state house and senate district, local district, campaign, landing page and lead form. You can also search by name, email, phone, county, or zip code.

What is an advocate segment?

A saved set of filters. Choosing a segment applies its filters, so you can return to the same group of advocates without rebuilding them.

Can I edit an advocate’s contact information?

Yes. Open any advocate to update their name, email, phone or address. Each field saves as soon as you finish editing it.

Can advocates see internal notes?

No. Notes are internal and aren’t shown to advocates.

Can I email advocates from Advocate Profiles?

Yes, with Sends. You can send to a saved segment or build a new audience with filters. Sends requires a verified email sending domain.