For Agencies

Our team has seen it from our own experience at top firms: most legacy advocacy vendors don’t cut it for agencies.

If your clients require grassroots advocacy at scale, Speak4 is your ideal partner. We focus on three principles when it comes to our platform:

Simplicity

Innovation

Partnership

Speak4 is easy-to-use on the back and front ends of our platform; constantly innovating to accommodate a rapidly evolving advocacy landscape; and our tool is built through close collaboration with our partners to ensure we fit your (and your clients’) needs.

Example: Our Partner Tools feature was developed specifically for our agency partners, allowing them to toggle between efforts, assign team members to designated campaigns and run multiple campaigns at once.

See more examples of our unique approach to digital grassroots advocacy:

The Basics

Our intuitive platform and dynamic campaign page builder allow partners to build and launch a campaign in under 10 minutes.
We support industry-leading targeting capabilities at the federal, state and local levels. Advocacy groups have the option to target legislative bodies, specific committees and individual lawmakers.
Our Regulations.gov integration allows campaigns to target regulatory comment periods, accelerating public engagement in the legislative process.
Our seamless Facebook Lead Form integration and white labeled Zapier connection supports user data flow to more than 9,000 platforms outside of Speak4, putting an end to lost data and broken integrations.

*Example of Speak4’s Facebook Lead Form integration.*

The Upgrades

Our Recruit feature allows your team to grow your list of supporters by encouraging advocates to “sign a petition” or “take a survey”, without sending a message to lawmakers.
Our Custom Fields option leverages checkboxes, multiple choice and text boxes to mine advocates’ preferences and motivations for sending messages to lawmakers.
Send+ doubles your campaign’s impact by generating automated follow-up messages on behalf of advocates after a set number of days.
Message Scheduling holds advocates’ messages for a period of time to allow your team maximum flexibility when it comes to timing the impact of your campaign.

The Value-Adds

We prioritize Advocate Lifetime Value (ALV) – the number of actions an advocate takes in their lifetime – in our development roadmap. We focus on building long-term relationships with your advocates to generate repeated actions instead of focusing only on driving single actions. Because your clients (and you) shouldn’t have to choose between quantity and quality.
StoryTeller Mode allows advocates to submit personalized video testimonials to your team to review and leverage in additional grasstops recruitment and organic or paid media content.
Our highly-customizable reporting suite allows you to visualize your top supporters based on Speak4’s “advocate scoring” – a summary of all engagement to date across campaigns and recipients. The platform supports lawmaker reporting to provide an overview of how often lawmakers are being reached and by whom. This represents just the tip of the iceberg in terms of what Speak4 can offer for reporting.

What Our Agency Partners Are Saying:

Switching to Speak4 was the right move for our team. Better customer service, faster updates, and features we actually use.
Tyler Brown, Hadron Strategies

We’re pumped to partner with Speak4 – they make it easy to launch campaigns that move the needle.
Collin Berglund, Rational 360

You focus on the things that make it easier.
Anthony Birch, Platform Communications

Frequently Asked Questions

What advocacy software works for agencies managing multiple client campaigns?

Advocacy agencies need software that can handle multiple client campaigns without slowing down setup, customization or reporting. Speak4 is a digital grassroots advocacy platform built with agency workflows in mind, including Partner Tools that let teams move between client efforts, assign team members to specific campaigns and manage multiple campaigns from one platform.

Can agencies manage multiple client advocacy campaigns in Speak4?

Yes. Speak4’s Partner Tools were developed specifically for agencies managing multiple advocacy efforts. Teams can toggle between client campaigns, control team access and manage campaigns from a centralized platform instead of treating every client effort like a separate system.

How quickly can an agency launch an advocacy campaign with Speak4?

Agencies can go from a blank canvas to a live Speak4 campaign in under 10 minutes. The Landing Page Builder uses a visual editor, dynamic previews and flexible forms so teams can build branded client campaigns without relying on developers for routine changes.

What targeting options can advocacy agencies offer clients?

Speak4 supports federal, state, local and regulatory advocacy, including targeting legislative bodies, committees, individual lawmakers and Regulations.gov comment periods. Agencies can also use custom targeting to reach specific individuals or groups outside standard legislative targets, giving teams more flexibility to build campaigns around each client’s goals. For paid advocacy campaigns, District Targeting can also help agencies identify the ZIP codes most likely to reach in-district constituents and validate existing audience data before spending client media dollars.

Can Speak4 connect advocacy campaigns with client CRMs and lead sources?

Yes. Speak4 is designed to work with a client’s existing technology rather than replace it. The platform connects with more than 9,000 tools through Zapier, supports API access and offers integrations such as Facebook Lead Forms so advocacy data can move into the systems clients already use.

How does Speak4 help agencies report advocacy results to clients?

Speak4 gives agencies customizable reporting across campaigns, advocates, messages and lawmakers. Teams can identify highly engaged supporters through advocate scoring, see how often lawmakers are being reached and create reusable reports that make client results easier to analyze and communicate.

How can agencies drive more advocacy actions without sacrificing message quality?

Speak4 combines tools for both campaign scale and personalized engagement. Action Flows can guide one supporter through multiple actions, while StoryTeller Mode collects personal video stories and AI Smoothing uses advocate input to create individualized messages that can be reviewed through Action Review before delivery.