For Corporations

Companies can’t afford to opt out of a strong grassroots advocacy program. Speak4 is here to help.

Business leaders have many competing priorities and goals. You want to focus on getting customers’ hands on your product. Anything else may feel like a distraction.

Speak4 makes it simple to take on grassroots advocacy work for your corporation without sacrificing your other business priorities. We understand your need to communicate and build support with customers and allies on important issues impacting your business – and we make it simple.

Here’s how we streamline digital advocacy for our corporate partners:

Headache-Free Lawmaker Contacts

Speak4 prioritizes simplicity for our corporate partners – making our tool easy-to-use from your least-tech-savvy customer to your busiest C-suite executive:

Our platform is intuitive – corporate partners are able to launch a new campaign in under 10 minutes. That means less time spent setting up your tool and more time using it.
Our platform is mobile-optimized for easy navigation on the advocate’s end (no confusion for consumers).
Speak4’s industry-leading targeting capabilities allow you to reach anyone with an email address: lawmakers at the federal, state and local levels; legislative bodies; specific committees; or, in the event of a comment drive, our platform integrates directly with Regulations.gov.

Quality AND Quantity Activations

Your message needs to break through clutter. Our innovative features allow your corporation to drive both quality and quantity when it comes to your advocacy. No sacrifices.

We focus on driving advocates to take high-quality actions that grab lawmakers’ attention – features like:

StoryTeller Mode, which allows advocates to record personalized testimonial videos.
Message Variants, which allows advocates to vary their message to maintain an organic campaign feel and prevent lawmaker wearout.
Woo & Boo, allowing advocates to thank a lawmaker for taking a desired action or push them to change their stance on a given issue – with a single action.

To deliver quantity, we optimize for Advocate Lifetime Value (ALV) – maximizing the number of total actions an advocate takes in their lifetime. Our ALV-boosting features include:

Action Centers, which allow advocates to quickly take action across multiple campaigns.
Send+, which doubles your campaign’s impact by generating automated follow-up messages on behalf of advocates after a set number of days.
Message Scheduling, which holds your advocates’ messages for a period of time to allow your team maximum flexibility when it comes to timing the impact of your campaign.
Saved Advocate View, to automatically pre-fill your advocates’ information on Speak4 campaign pages to reduce friction and increase engagement. In fact, one partner saw a 9x increase in conversions.

We Reinforce – Not Replace – Your Current Tech Stack

How do you know you’re actually moving the needle with your campaign? You need a platform that ditches vanity metrics and identifies the key performance indicators (KPIs) that matter to help your team make smart decisions.

Our white-labeled Zapier connections support user data flow to more than 9,000 platforms outside of Speak4, allowing us to play nice with your existing ESP, CRM and other tools.
Don’t want users visiting a standalone campaign page? Our White Labeled Form Embeds allow Speak4 forms to match the formatting of your existing site.
Custom Domains permit you to match your Speak4 URL to your campaign branding and current URLs for a consistent look.

Measurement That Makes Sense

You can slice and dice your data with our Enhanced Reporting Features – sorting by advocate, messages, specifics actions and more – and create saved reports for lightning-fast measurement.
Our Performance Marketing Toolkit includes features like URL pass-through parameters, script tracking and UTM tracking and reporting to allow you to measure the effectiveness of your organic and paid efforts.

Speak4 is ready to help carry your corporate campaign over the finish line. You in?

Frequently Asked Questions

What grassroots advocacy software works for corporate public affairs teams?

Corporate public affairs teams need advocacy software that can mobilize stakeholders, reach decision-makers, maintain message quality and measure results without adding unnecessary complexity. Speak4 is a digital grassroots advocacy platform for corporations that helps teams engage customers, employees, allies and other stakeholders around policy issues affecting their business.

Can companies use Speak4 to mobilize employees, customers and other stakeholders?

Yes. Corporations can use Speak4 to activate customers, employees, allies and other stakeholder groups around public policy priorities. Campaign experiences are mobile-optimized and can be customized for different audiences, making it easier for stakeholders to move from awareness to action.

How does Speak4 help corporate public affairs teams maintain message quality?

Speak4 gives public affairs teams several ways to balance personalization with campaign control. AI Smoothing polishes advocate input with approved campaign messaging, Message Variants create greater variation across messages and Action Review allows AI-Smoothed messages to be human-reviewed before delivery.

Can corporate advocacy campaigns target lawmakers and regulators?

Yes. Speak4 supports federal, state and local advocacy targeting, including legislative bodies, committees and individual lawmakers. Corporations can also run regulatory comment campaigns through Speak4’s Regulations.gov integration and use Custom Targeting for other recipients.

Can Speak4 fit into an existing corporate public affairs tech stack?

Yes. Speak4 is designed to reinforce existing technology rather than replace it. The platform connects with more than 9,000 tools through Zapier, supports API access and offers options such as white-labeled form embeds and custom domains to help advocacy experiences fit existing systems and branding.

How can corporate public affairs teams measure grassroots advocacy performance?

Speak4 lets corporate teams analyze campaign performance across advocates, messages, actions and recipients. Reporting tools can be paired with URL parameters, script tracking and UTM reporting to help teams understand how paid and organic outreach contributes to advocacy participation.

Can corporations control when and how supporters take advocacy actions?

Yes. Speak4 gives public affairs teams control over both timing and campaign sequencing. Message Scheduling can hold advocate messages until the desired time, while Action Flows let teams determine which advocacy action a supporter sees next instead of ending engagement after the first action.