What results have been achieved with the new Landing Page Builder?

Since the launch of the new Landing Page Builder, over 503 landing pages have been created, resulting in 224,275 actions taken and 613,570 messages generated.

What is the biggest mistake in district-based advertising?

The biggest mistake in district-based advertising is using the wrong ZIP codes, which can lead to paying to reach people who cannot influence the targeted lawmakers. ZIP codes are designed for mail delivery, not political representation, and may not accurately reflect the population of a district.